About Us

Liv B is the recipe developer, video content creator, and photographer behind itslivb.com and the Liv B Youtube channel. She started her YouTube channel in 2016 to share her new found love for creating recipes and help people fall in love with vegan food! Liv focuses on a mix of comfort & more health conscious recipes, while keeping everything entirely plant-based. She is the author of the best selling cookbooks Liv B’s Vegan on a Budget and Liv B’s Easy Everyday.

Greg Bellefontaine is the content creator of “Greg’s Vegan Gourmet” – the instagram page and recipe hub for people who want quick and accessible vegan recipes, without sacrificing taste or convenience. With mouth-watering photos and aesthetic videos that inspire his audience to embrace good food, you’ll want to try it all – whether you’re vegan or not!

When they’re not cooking, you might find Liv & Greg watching The Office for the 15th time, walking their two big dogs Willa and Hazel, or traveling to find the best food from all over the world.


What camera and lenses do you use?
We use our iPhone 13 pro Macx, use a Canon M50, 80D and 5D mk4 for photography and love them!

What Vitamix do you use?
We have a Vitamix Pro Series 500 and the Vitamix Ascent 3500. However, we recommend all Vitamix blenders and stand behind their quality 100%.

Where do you shop for groceries?
We live in Nova Scotia, Canada and shop at Superstore, Sobeys, Luminate Co and Pete’s Frootique. We also love to shop for bulk items at Bulk Barn. Some great online stores are iHerb (ships to 160 countries) and Thrive Market (only in the US currently). We also get a lot of our fake meats and cheese locally from Real Fake Meats.

What’s your favourite recipe?

Liv: my chocolate chip cookies!
Greg: my Big Mac Toast!

What do you use to edit your videos?
Final Cut Pro x.

What makeup brands do you use?
Liv loves and regularly uses Merit, Saie, Kosas, Milk and Too Faced.

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